Welcome to the Zoe Glossary, 30 plain-English definitions of the terms, technologies, and concepts behind WhatsApp AI agents, the WhatsApp Business API, and MENA commerce. Built for founders, operators, and marketers who want to understand the WhatsApp ecosystem without wading through technical documentation. Each entry includes a one-sentence definition, an expanded explanation, and a regional MENA angle, because building for Saudi, the UAE, and the GCC is different from building for the rest of the world
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